Avenir Realty
Realtor with a golden edge
DATE
05 April 2020
TEXT
Annerieke Simeone
IMAGE
Fleur Beemster
Roos Ouderdorp is a self-made woman. Last year, she and Avenir Vastgoed became owners of the beautiful office building on the corner Anna Paulownastraat/Laan van Meerdervoort.
Hhe is raining compliments on Facebook for Avenir Vastgoed and especially for owner Roos Ouderdorp. The nicest: 'I too was one of those stubborn guys who thought it was best to buy a house without a buying agent. I couldn't be more wrong. Roos is professional, knowledgeable and is also tough as nails, open and honest.'
Black and white dotted stiletto heels
Ouderdorp, dressed in a green business suit with bright, black-and-white polka-dotted stiletto heels underneath, listens intently. "Yes, that was the owner of that Hague clothing shop. Did he say bratty? I think it was because he wanted to offer more for a house than it was worth. I was against that. With results. The house is now his."
Self-made woman
Roos Ouderdorp (1988) is a self-made woman. Last year, she became the owner of the beautiful office building on the corner of Anna Paulownastraat and Laan van Meerdervoort. With her team, she handles the purchase or sale of your home or business premises. You can also call her for valuations. The golden logo on her building exudes allure.
'Boring property investors threw their keys into our house'
The story starts when she started real estate agency Onesta with hospitality colleague Melanie, both in their early twenties. They were soon the talk of the town in The Hague's male-dominated real estate landscape. "In our building at 8 Denneweg, bubbly property investors threw their keys at us. They said: 'I have another property in the Statenkwartier, will you look at how much I can rent it for'."
Dream House
Business was booming. During that period, the ladies could finally make a living from their jobs. At the same time, a lot was changing for the two now in their late twenties. Ouderdorp: "We had different ideas for the future. So Melanie and I decided that we each needed to go our own way."
Avenir
Ouderdorp soon found new premises, typed in a word on Google Translate: 'Avenir', French for 'future', then became pregnant twice within a short time and in between studied to become a business appraiser. "Bit much," she admits to herself. "And then this property came along. Well, I saw it on Funda Business. I couldn't resist again."
Baby on her arm
The estate agent looked a bit puzzled when the young woman rang the bell with baby on her arm. "I was just being a consumer at the time, not a real estate agent at all. Even the flooded basement was fine with me." Only when another party threatened to make a higher offer did she wake up. "That's when I told the broker: 'This is my last offer, I need to know today'."
'If expats do not understand exactly what the contractor means due to the language barrier, we mediate in that'
When Ouderdorp started Avenir Realty five years ago, she employed one employee, now she works with a team of six. The reason for the success? "We are winning interesting projects, such as Dekkersduin in Bohemia, where 34 completely renovated homes will soon be built. But above all, I think Avenir is successful because our customers appreciate the personal service.
The team at Avenir Realty
"Often we can be reached into the evening hours via a specially created WhatsApp group. And if they are abroad or at work, we send a video of the house viewing. Based on that, people know whether or not they want to go for a viewing. That saves their time, but they don't miss any opportunity to find their dream home as a result."
Necessary aftercare
Once the house is purchased, Avenir still provides the necessary aftercare. "We help with WOZ assessments that people do not understand. And if expats, a large target group, do not understand exactly what the contractor means due to the language barrier, we mediate in that. Costs a lot of time, but it's satisfying when you can make people happy."
"We are also visible internationally. During Mipim, the annual international real estate fair in Cannes, we will hold the Hague drinks party for the fifth time next year. That's when we invite our clients and colleagues. You meet new people from the sector in an informal way."
text Annerieke Simeone / image Fleur Beemster
Roos Ouderdorp is a self-made woman. Last year, she and Avenir Vastgoed became owners of the beautiful office building on the corner Anna Paulownastraat/Laan van Meerdervoort.
Hhe is raining compliments on Facebook for Avenir Vastgoed and especially for owner Roos Ouderdorp. The nicest: 'I too was one of those stubborn guys who thought it was best to buy a house without a buying agent. I couldn't be more wrong. Roos is professional, knowledgeable and is also tough as nails, open and honest.'
Black and white dotted stiletto heels
Ouderdorp, dressed in a green business suit with bright, black-and-white polka-dotted stiletto heels underneath, listens intently. "Yes, that was the owner of that Hague clothing shop. Did he say bratty? I think it was because he wanted to offer more for a house than it was worth. I was against that. With results. The house is now his."
Self-made woman
Roos Ouderdorp (1988) is a self-made woman. Last year, she became the owner of the beautiful office building on the corner of Anna Paulownastraat and Laan van Meerdervoort. With her team, she handles the purchase or sale of your home or business premises. You can also call her for valuations. The golden logo on her building exudes allure.
'Boring property investors threw their keys into our house'
The story starts when she started real estate agency Onesta with hospitality colleague Melanie, both in their early twenties. They were soon the talk of the town in The Hague's male-dominated real estate landscape. "In our building at 8 Denneweg, bubbly property investors threw their keys at us. They said: 'I have another property in the Statenkwartier, will you look at how much I can rent it for'."
Dream House
Business was booming. During that period, the ladies could finally make a living from their jobs. At the same time, a lot was changing for the two now in their late twenties. Ouderdorp: "We had different ideas for the future. So Melanie and I decided that we each needed to go our own way."
Avenir
Ouderdorp soon found new premises, typed in a word on Google Translate: 'Avenir', French for 'future', then became pregnant twice within a short time and in between studied to become a business appraiser. "Bit much," she admits to herself. "And then this property came along. Well, I saw it on Funda Business. I couldn't resist again."
Baby on her arm
The estate agent looked a bit puzzled when the young woman rang the bell with baby on her arm. "I was just being a consumer at the time, not a real estate agent at all. Even the flooded basement was fine with me." Only when another party threatened to make a higher offer did she wake up. "That's when I told the broker: 'This is my last offer, I need to know today'."
'If expats do not understand exactly what the contractor means due to the language barrier, we mediate in that'
When Ouderdorp started Avenir Realty five years ago, she employed one employee, now she works with a team of six. The reason for the success? "We are winning interesting projects, such as Dekkersduin in Bohemia, where 34 completely renovated homes will soon be built. But above all, I think Avenir is successful because our customers appreciate the personal service.
The team at Avenir Realty
"Often we can be reached into the evening hours via a specially created WhatsApp group. And if they are abroad or at work, we send a video of the house viewing. Based on that, people know whether or not they want to go for a viewing. That saves their time, but they don't miss any opportunity to find their dream home as a result."
Necessary aftercare
Once the house is purchased, Avenir still provides the necessary aftercare. "We help with WOZ assessments that people do not understand. And if expats, a large target group, do not understand exactly what the contractor means due to the language barrier, we mediate in that. Costs a lot of time, but it's satisfying when you can make people happy."
"We are also visible internationally. During Mipim, the annual international real estate fair in Cannes, we will hold the Hague drinks party for the fifth time next year. That's when we invite our clients and colleagues. You meet new people from the sector in an informal way."
